Brain Dead : Clothing for a Curious Life

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Founded in Los Angeles in 2014 by Kyle Ng and Ed Davis, Brain Dead is a collective of artists and designers from around the world. Employing a disruptive, graphic-led approach, the brand takes its cues from post punk, underground comics, skateboarding, horror films, and the spirit of subculture as a whole to produce an unmistakably bold, nonconformist vision that is wholly their own. Their erratic, internet-based designs and prints and distinctive collaborations with names like Magic the Gathering, The Academy of Motion Pictures, Marvel, and NTS Radio, brands including Reebok, Converse, A.P.C., The Northface, Asics, Dickies, Kiko Kostantinov, and Slam Jam, as well as musical artists including Dev Hynes, Belle and Sebastian, and Devandra Banhart, have quickly garnered the label a cult-like following that stretches from LA to New York, Paris, Milian, Japan, and beyond. This book chronicles the formation and development of the brand as they have engaged with and put a spotlight on alternative culture in their homebase of Los Angeles and around the globe and is packed Thoughtfully designed, while paying homage to classic underground zine culture, this volume is packed with Brain Dead s seminal output of graphics and interviews between the founders and collaborators sheds light on and gives context to the journey that lead Brain Dead s takeover. Not only essential for fans of streetwear and fashion, this volume is essential for graphic designers, audiophiles, and movie buffs alike.